Cricket today extends far beyond international fixtures. Franchise-based tournaments have become the most talked-about and widely followed form of entertainment in the modern sporting world. Over the years, these leagues have not only transformed players’ careers but have also revolutionised the global cricket economy.
In recent times, a growing number of cricketers have chosen to prioritise franchise leagues over international commitments — and the reason is quite simple. These tournaments offer an opportunity to earn substantial sums within a short span of time. Competitions such as the Indian Premier League (IPL), Big Bash League (BBL), Pakistan Super League (PSL), and Caribbean Premier League (CPL) have consequently become major attractions for players and fans alike.
The immense popularity of star players has fuelled a thriving commercial market. From advertising and broadcasting rights to sponsorship deals, the financial value of cricket franchises has soared dramatically. According to a recent survey, three out of the top five most valuable cricket franchises in the world belong to the Indian Premier League, demonstrating its global dominance.
Below is the list of the top five cricket franchises and their estimated brand values:
| Rank | Franchise Name | League | Brand Value (Million USD) | Titles Won | Key Highlights |
|---|---|---|---|---|---|
| 1 | Mumbai Indians | IPL | 150 | 5 | Most successful and widely supported team |
| 2 | Chennai Super Kings | IPL | 135 | 5 | Led by MS Dhoni, five-time champions |
| 3 | Royal Challengers Bengaluru | IPL | 120 | 1 | Star-studded squad with an enormous fanbase |
| 4 | Sydney Sixers | Big Bash League | 65 | 3 | One of Australia’s most consistent teams |
| 5 | Melbourne Stars | Big Bash League | 60 | 0 | Highly popular but yet to win a title |
This ranking underlines the IPL’s position as far more than just a cricket tournament — it is now a global brand in its own right. With a perfect blend of financial success, fan engagement, and entertainment value, IPL franchises have redefined the business of cricket, cementing their place among the most powerful sporting brands in the world.